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Strategy execution with Obeya driven portfoliomanagement
Friday June 26, 2026 1:50pm - 2:35pm CEST
7. Havenmeester
Strategic portfolio management is about connecting strategy and execution, enabling organizations to effectively steer toward their goals and priorities. In an environment of increasing complexity, limited resources, and rapidly changing regulations, making the right choices is becoming ever more challenging. As a result, portfolio management is evolving into an explicit governance and steering mechanism: it requires clear strategic direction, multidisciplinary collaboration, and continuous adjustment.

In this presentation, we demonstrate how Obeya, as a visual management approach, helps organizations translate strategic objectives into concrete actions, make progress transparent, and strengthen collaboration across the portfolio. In addition, we share our hands-on experience and key lessons learned from practice. The session provides practical insights and shows why Obeya is indispensable for organizations that truly want to steer strategically and remain in control of their portfolio.
Speakers
avatar for Felice Davies

Felice Davies

Manager DIgital Transformation, KPMG
Felice Davies is Manager Digital Transformation at KPMG. With over 10 years of experience in the agile domain, she has focused in recent years on the programmatic design and delivery of complex change initiatives. Since 2019, she has been using the Obeya to connect strategy and execution... Read More →
avatar for Jelger Haanstra

Jelger Haanstra

Organisatieadviseur, Dienst Uitvoering Onderwijs
Jelger Haanstra is a change agent at Dienst Uitvoering Onderwijs (DUO). With over 15 years of Agile experience, he helps maximize customer value by leveraging Agile and Obeya practices and enhancing collaboration, organizational design, and aligned decision-making.
Friday June 26, 2026 1:50pm - 2:35pm CEST
7. Havenmeester
  SESSION, Workshop

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